Home Blog Page 336

Baseball: Portland @ Oregon State

By
angry
-
42

The big news tonight is that Adam Duke is slated to get some innings. James Nygren (7-2, 3.61) is expected to start, with Duke in the offing.

Mid-week games versus non-conference make me nervous…there's very little to gain other than a couple bucks at the box office. I guess you can make a case that young, rarely used players get valuable game experience. That doesn't happen until the game's out of hand, though.

The Beavs haven't exactly been good in this slot, either, going 3-2 on Tuesdays in 2011.

So, in short, the story tonight is Adam Duke's debut and avoiding an RPI-crushing loss.

For Larry Scott Fan Boys

By
angry
-
27

Not a single Beaver game on ESPN or ABC…notice who else was left out? Yup, you guessed it. Washington State.

WALNUT CREEK, Calif.–Pac-10 Conference television partner ESPN/ABC will provide extensive coverage of Pac-12 football in 2011. ESPN and ABC will combine to televise 20 games from Pac-12 sites. Some of the games to be televised are selected prior to the season, others will be selected as the season progresses with picks made either six or 12 days prior to the games. Additional telecast selections by Fox Sports Net/Versus/FX will be announced in early June, 2011.

“The inaugural year of the Pac-12 will showcase new rivalries and some of the very best football in the country,” stated Pac-10 Commissioner Larry Scott. “We are delighted that this year, ESPN's Thursday and Friday night packages will provide significant national exposure for the entire Conference, along with our Saturday coverage on ESPN and ABC.”

Following are games involving Pac-12 teams that have been selected by ESPN/ABC for television as of May 10, 2011.

Day/Date Game Time TV

Sat., Sept. 3 Minnesota at USC 12:30 pm PT/3:30 pm ET ABC

Fri., Sept. 9 Missouri at Arizona State 7:30 pm PT/10:30 pm ET ESPN

Sat., Sept. 17 Texas at UCLA 12:30 pm PT/3:30 pm ET ABC (reverse mirror on ESPN)

Stanford at Arizona 7:45 pm PT/10:45 pm ET ESPN

Sat., Sept. 24 Oregon at Arizona 7:15 pm PT/10:15 pm ET ESPN or ESPN2

USC at Arizona State 7:15 pm PT/10:15 pm ET ESPN or ESPN2

Thur., Oct. 6 California at Oregon 6:00 pm PT/9:00 pm ET ESPN

Thur., Oct. 13 USC at California 6:00 pm PT/9:00 pm ET ESPN

Sat., Oct. 15 TBD 7:15 pm PT/10:15 pm ET ESPN

Thur., Oct. 20 UCLA at Arizona 6:00 pm PT/9:00 pm ET ESPN

Sat., Oct. 22 Washington at Stanford 5:00 pm PT/8:00 pm ET ABC or ESPN or ESPN2

Sat., Oct. 29 Stanford at USC 5:00 pm PT/8:00 pm ET ABC

Fri., Nov. 4 USC at Colorado 6:00 pm PT/9:00 pm ET ESPN2

Sat., Nov. 5 TBD 12:30 pm PT/3:30 pm ET ABC

*Sat., Nov. 12 TBD 12:30 pm PT/3:30 pm ET ABC or ESPN or ESPN2

or 5:00 pm PT/8:00 pm ET

Sat., Nov. 19 TBD 12:30 pm PT/3:30 pm ET ABC

USC at Oregon 5:00 pm PT/8:00 pm ET ABC

Fri., Nov. 25 California at Arizona State 7:15 pm PT/10:15 pm ET ESPN

Sat., Nov. 26 TBD 12:30 pm PT/3:30 pm ET ABC

Notre Dame at Stanford 5:00 pm PT/8:00 pm ET ABC or ESPN or ESPN2

*ESPN/ABC and Fox Sports Net have worked out an arrangement whereby ESPN/ABC shall have first option to select the Washington at USC game for its 12:30 pm PT telecast window and the game could appear on either ABC or ESPN or ESPN2. If ESPN/ABC passes on Washington at USC, Fox Sports Net shall televise the game at 12:30 p.m. PT. ESPN/ABC would then move to a 5:00 pm PT telecast window on either ABC or ESPN or ESPN2. ESPN/ABC will make its decision 12-days in advance.

2011 Pac-12 away non-conference telecasts on ESPN/ABC platforms

ESPN/ABC also provided the Conference with the following 2011 away-crossover games. These games also may be released to the public. Television opportunities for additional away non-conference games will be provided to the campuses as soon as that information is made available to the Conference office.

Sat., Sept. 3 Oregon vs. LSU 5:00 pm PT/8:00 pm ET ABC

Colorado at Hawai’i, 7:15 pm PT/10:15 pm ET ESPN2

Thur., Sept. 8 Arizona at Oklahoma State 5:00 pm PT/8:00 pm ET ESPN

Sat., Sept. 17 Utah at BYU 6:15 pm PT/9:15 pm ET ESPN2

Why Oregon State’s “Angry Beaver” Logo Fails

By
angry
-
104

In this post, I hope to explain why Oregon State's "Angry Beaver" logo is an eyesore and ultimately a failed brand. Let me preface this by saying I know nothing about logos or marketing. In fact, I have never taken a single course in anything remotely related to business, marketing, or branding. However, I do have a working set of eyes and know which traits they gravitate toward–simplicity, elegance, power.

With that idea in mind, I perused the web this morning trying to better understand why some brands succeed and others fail. Mainly, I looked at corporations. What I found was not surprising. Some of the objectively ranked "best" logos were simple, elegant, and powerful. See if you can spot common traits in these brands, ranked both the best logos and top brands.

 

 

 

 

 

 

 

 

 

 

 

 

 

I don't know about you, but what I see in common is simplicity, mostly warm colors (or simple b/w), curves, elegance, minimalism, etc. Let's compare these traits with OSU's logo.

 

 

 

 

 

 

 

Simplicity: Fail

Warm Colors: Orange is a warm color, but any positive effect is negated by the brown and black. If you notice the logos above, when they use warm colors they don't use blacks, and if they use black it's paired with white.

Curves: No clean curves on this logo. In fact, it is quite jagged.

Elegance: Fail, quite the opposite, in fact.

Minimalism: Fail.

A company called PSFK conducted a survey looking for common traits of good brands. There were several findings, but the most applicable to OSU is this:

Design – Premium aesthetics coupled with consistent delivery wins every time. A premium experience can be applied to any product or service, no matter where it sits on the price spectrum. Make your audience feel valued, encouraging them to include you as part of their identity.

While that's cheesy marketing jargon, the main point is applicable and valid.

In summary, Oregon State's logo fails because it lacks all traits found in pleasing images. Steps toward improving the University's image should be (a) accept that the current image is in fact a failure (b) understand why the status quo has failed, and (c) invest resources into creating a pleasing and powerful brand.

I encourage those with design, art, and marketing backgrounds to chime in on this topic. Also, email this post to Bob De Carolis (bob.decarolis@oregonstate.edu). Bombard him. We need this fixed ASAP.

Baseball: Cal @ Oregon State

By
angry
-
206

The Cal Bears are the last difficult team on the Beavers schedule. Of course, I can write that and we all can know it, but the Beavers can't believe it. The past two games, we saw what happens when they disrespect the opponent and go through the motions.

No official word yet, but below are the matchups I'm thinking: 

Date Opponent Pitchers Time
05/06 California Sam Gaviglio (8-1, 2.00) vs Erik Johnson (5-1) 5:35 p.m.
05/07 California Josh Osich (6-1, 2.77) vs Justin Jones (6-3) 1:05 p.m.
05/08 California James Nygren (7-2, 3.61) vs Kevin Miller (5-2, 2.11) 1:05 p.m.

Osich is now 3-1 with a 2.78 in conference play. He's proving me wrong. Perhaps rediscovering his curveball will make all the difference. It's hard to win with just two pitches. Until I see consistency from him, I'll continue to believe our season ends with Josh on the mound. That can change over the next few weeks, so I'm writing it in pencil, not pen.

With Osich settling in, the focus now shifts to Sam Gaviglio and the team as a whole. Gaviglio has given up 5 runs in each of his last two outings, versus weak offensive clubs in WSU and UCLA no less. You have to wonder if he's wearing down due to heavy usage (i.e. high pitch counts) early in the year. Hopefully it's just the natural ebb and flow of a baseball season, and he gets back on track this weekend.

The team as a whole has been lackluster. I don't sense any entitlement. I think what happened is this: the Beavs were dissed in the polls early on, so they wanted to prove everyone wrong. Now that they have, they're probably thinking "where do we go from here?"

That's the feeling I get. It just seems like they're flat, and this makes sense: it's hard to stay emotionally high once you attain a goal (i.e. #3 in the nation, respect, etc). It will be interesting to see if they can get over the hump of getting over the hump, so to speak. They must find a new voice from within now that they've silenced all critics.

Should I Ban OS_Beaver?

By
angry
-
29

Slow day, so let's take focus off the Beavs and shift it onto an internal affair.

OS_Beaver is getting on my nerves, is a broken record, talks about new uniforms or expanding the stadium in every post, responds to comments with unrelated "build it and they will come" Reser propaganda, etc.

I've been patient, but can't take it anymore. If it were up to me he'd be gone, but I want to be democratic here. Tell me why this guy is okay and shouldn't get the internet version of a good sock in the eye.

So, should I ban him?

Comment "yes" or "no".

…majority will rule.

1...335336337...401Page 336 of 401