The Mitch Canham Conundrum
I know we can’t (won’t) fire him because we’re OSU, and we’ll hide behind “we just don’t have the money,” but this is what we’re dealing with:
In economics and business decision-making, a sunk cost is a cost that has already been incurred and cannot be recovered. Sunk costs are contrasted with prospective costs, which are future costs that may be avoided if action is taken.
Mitch is a sunk cost. We can’t recover his salary, but we can avoid prospective costs (loses) by cutting bait now. Those costs are all future lost revenue as the program declines. It’s also our National dynasty. That’s what’s on the line.
You’re always better cutting bait the moment you realize the person/situation is not the answer. I know OSU won’t do this. The topic won’t even be brought up by the media or AD. If the media gets a backbone and asks tough questions, then money and the need to be patient will be accepted by fans as valid reasons.
It was encouraging in the comment section today that many saw the light and were rightfully critical of Canham.
Taking out TCU made the season respectable. But as I mentioned, this was something the players did in spite of their HC making decisions that were not in their best interest.